Founded in 2026 · Aix-Marseille Metropolitan Area · 4 executive leaders

The team that brings technologies to market with industrial discipline

Smarterial is built by operators who have spent 25 years in the trenches of B2B industry — long sales cycles, demanding buyers and international markets. That experience allows us to turn technologies into commercial success where others stop at advisory work.

25
Years of B2B industrial experience
4
Operational leaders
3
Active geographic markets
7
Selection criteria

Leadership team

Four complementary profiles — one execution team

Marc and Grégory co-founded Smarterial in January 2026 after decades spent driving the commercial development of industrial technologies across key accounts and distribution channels in France, Europe and Asia.

Marc Cusset
Marc Cusset
Co-Founder · CEO & CTO
Chief Executive Officer · Chief Technical Officer · 50% equity
25+ years industrial B2B Bilingual FR/EN Key accounts & distribution

Entrepreneur and international business unit leader with more than 25 years of experience in industrial B2B business development. A specialist in complex sales cycles and key-account environments, he has built a strong network of industrial decision-makers across Europe and Asia.

Industry experience
AutomotiveAerospaceDefenseRailEnergyConstructionRoboticsMedical
Grégory Delaporte
Grégory Delaporte
Co-Founder · CCO & CSO
Chief Commercial & Sales Officer · 50% equity
20+ years business development NOVA AI agent Institutional & key accounts

Entrepreneur and international business development expert with more than 20 years of experience launching and commercializing industrial innovations. He leads commercial strategy, institutional relationships and the development of NOVA, an AI agent whose ownership is separate from Smarterial Solutions.

Core specialties
Business DevelopmentNOVA AI AgentInstitutional RelationsInternational GTMFundraising
Patrick Chardon
Patrick Chardon
CFO · Chief Financial Officer
 
20+ years finance Accounting & control

Trained as an accountant, he brings more than 20 years of experience in corporate accounting and financial management. His expertise covers accounting and tax compliance, cash-flow monitoring, reporting and closing processes. He ensures the project’s financial discipline.

Areas of expertise
AccountingCash FlowTaxFinancial Closing
Christophe Dessaigne
Christophe Dessaigne
CSO · Strategic Advisor
Independent consultant
Strategic marketing Fundraising International markets

Strategy and business development advisor, supporting high-potential startups and SMEs. Specialized in fundraising and international expansion, he helps structure growth strategies, accelerate market entry and connect companies with global investor networks. Active across North America, Asia and Africa, with a strong focus on execution and long-term impact.

Geographic exposure
North AmericaAsiaAfricaEurope

Our mission

To be the missing link between R&D and commercial deployment

Based in Marseille, Smarterial Solutions provides the full capabilities of an outsourced business unit — marketing, sales and technical support — together with its professional networks, to cleantech startups and SMEs in France and abroad.

Our 2-to-4-year ambition is clear: to become a reference business developer for cleantech projects in France and internationally, driven by operational excellence and ESG commitments.

“They did not know it was impossible, so they did it.”

— Mark Twain · A guiding quote for the Smarterial team

Our values

🌍
Planet-first ethics

We act for the planet first. Cleantech is not just a market opportunity — it is a commitment.

⚙️
Operational excellence

We execute. We deliver. We measure. No reports without real outcomes behind them.

🤝
Trust & integrity

Full transparency with our technology partners, clients and investors.

🌐
International mindset

France, Europe, South Korea — cleantech growth does not stop at borders.

📍 Headquarters: Aix-Marseille Metropolitan Area, France · Founded in January 2026
🇫🇷 France — operational headquarters
🇩🇪 Germany — subsidiary planned for 2027
🇰🇷 South Korea — active partner network
🇺🇸 USA — subsidiary planned for 2027

Looking to bring a cleantech solution to market?

Tell us about your project — TRL, sector and target markets. We will tell you directly whether we can act as your commercial accelerator.

Contact us →